ROUNDTABLE: Millennial musicians and technology

MANILA, Philippines — Do you like listening to music while you’re driving or commuting?

Like many millennials, you probably stream a playlist instead of tuning in to the radio in your car or phone.

It’s just one example of how technology is changing the music industry. Overall, this is good news for today’s aspiring artists.

Launching a music career has become easier, thanks to smartphones, apps, and the Internet. Technology has helped artists promote their craft in different ways.

Once they’ve “made it,” technology also helps musicians become better. Performers travel a lot, and they need tools that will allow them to be productive anywhere. Even their car should be suited for their on-the-go lifestyle.

So what drives a millennial musician? On Tuesday, March 7, we’re interviewing local artists Jensen and the Flips, Hoochie Coochie Mikkie, and Autotelic. Together with host Nikki Veron Cruz, they'll share with us what defines their music, how technology has shaped their sound, and how they plan to take their passion further.

Watch the live roundtable on this page next Tuesday from 4 pm onwards. –

Watch the three episodes of the #FordOnTheRoad series here: