MANILA, Philippines – Everyone's got a lip kit to their name now ever since Kylie Jenner made it a status symbol. But are they worth it? Gigi Hadid's first foray into makeup comes much later than her BFF Kylie but by the looks (and feel) of the product, it's well worth the wait.
Each collection has 3 lipstick shades going from light to dark, with matching lip liner (a must for a budge-proof pout).
Being the globetrotting supermodel that she is, Gigi created two sides to her lip kit personalities: East Coast and West Coast. The East Coast colors are subdued and sophisticated – almost the perfect shade of ashy nude – but is better suited for those with lighter skin tones. Think Victoria Beckham-like nude lips.
A California native, Gigi's West Coast vibe is fun and sun, featuring brighter, berry shades that are friendly to most skin tones. The formula goes on easily and leaves a nearly sheer creamy tint that's easy to build to a more intense shade.
The Gigi Hadid x Maybelline line is surprisingly complete. It also includes everything you need to complete the look. Get that flawless base and highlight and contour to perfection with Gigi's powders, primers, and foundations. If you want to get that all-over California glow, use her eyeshadow palette and liquid strobe. Get lashes for days with her double-ended mascara, with a wand just for adding volumizing fibers. Not sure what you want? Head over to SM North Edsa where there's a special Gigi popup booth from now until January 17. – Rappler.com